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	<title>Ladan Lashkari's Internet Marketing Blog &#187; Email Marketing</title>
	<atom:link href="http://www.LadanLashkari.com/category/internet-marketing/email-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.LadanLashkari.com</link>
	<description>Get tips and ideas to grow your business and increase your profits</description>
	<pubDate>Sat, 06 Mar 2010 02:35:59 +0000</pubDate>
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			<item>
		<title>Free Christmas Gift #2: 49 More Cool Graphics for Your Site</title>
		<link>http://www.LadanLashkari.com/free-website-graphics/110/</link>
		<comments>http://www.LadanLashkari.com/free-website-graphics/110/#comments</comments>
		<pubDate>Mon, 10 Dec 2007 08:29:01 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/free-website-graphics/110/</guid>
		<description><![CDATA[So Christmas and New Year holidays are getting closer and everyone feels like sharing&#8230;  
So I decided to share with you 49 of my latest and best graphics that you can use on your website, blog, and newsletter to grab more attention, build more trust, and give a more professional look to your marketing [...]]]></description>
			<content:encoded><![CDATA[<p>So Christmas and New Year holidays are getting closer and everyone feels like <strong>sharing</strong>&#8230; <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>So I decided to share with you <strong>49 of my latest and best graphics </strong>that you can use on your website, blog, and newsletter to <strong>grab more attention, build more trust, and give a more professional look</strong> to your marketing process.</p>
<p>You can see <strong>some samples of your graphics here&#8230; </strong></p>
<p align="center"><img src="http://www.LadanLashkari.com/images/graphics.jpg" /></p>
<p align="left">*These are just the smaller, sample graphics and the original ones you&#8217;re going to receive are <strong>bigger with even higher quality</strong>.</p>
<p align="left">Here are some ideas on how to benefit from the graphics&#8230;</p>
<ul>
<li>Put them on <strong>your squeeze page to grab more attention</strong> to your signup form and increase your conversion rate&#8230;</li>
<li>Add them to <strong>your sales letter to get your readers hooked </strong>to your copy and have them read it all to the end, and then lead them to your order button - for maximum sales&#8230;</li>
<li>Add them to your product download area or membership site to <strong>add a higher perceived value to your marketing</strong> and gain your customers&#8217; trust&#8230;<br />
<strong> </strong></li>
<li>and much more&#8230;</li>
</ul>
<p align="left"> You can download your free Christmas gift here&#8230;</p>
<p align="left"><strong><a href="http://www.LadanLashkari.com/gifts/Chr_Graphics1.zip">Click here to download your 49 Free Website Graphics!</a> (Part One)</strong></p>
<p align="left"><strong>Note: Part two of this collection will be available </strong>for you here on the blog in a few days. So make sure you keep an eye here so you can grab your copy fast!</p>
<p align="left">I have taken these graphics for you from the full collection available to the <a href="http://www.ListProfitClub.com" target="_blank"><strong>List Profit Club</strong></a> Elite members as a part of their December content.</p>
<p align="left">There are also many other graphics, articles, and insider reports available to them that I couldn&#8217;t give away for free here, because I&#8217;m sure you agree that it wouldn&#8217;t be fair to them, because they are paying members.</p>
<p align="left">Hope you enjoy using your free graphics today! <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p align="left">Until your next Christmas gift&#8230;</p>
<p align="left">Ladan</p>
<p align="left"><strong>P.S. Did you know YOU too can offer a cool gift to your subscribers for Christmas?</strong> Simply refer them to this post so they can download the graphics for free and enjoy using them on their website.</p>
<p align="left">They will appreciate your helping them find out about this limited-time gift! <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
]]></content:encoded>
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		<title>Who Do You Want Me to Interview for You?</title>
		<link>http://www.LadanLashkari.com/interview-for-you/94/</link>
		<comments>http://www.LadanLashkari.com/interview-for-you/94/#comments</comments>
		<pubDate>Sun, 14 Oct 2007 14:09:13 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/who-do-you-want-me-to-interview-for-you/94/</guid>
		<description><![CDATA[Have you ever wished you could personally ask your questions from one of the Internet marketing and list building superstars (aka gurus) to finally get the REAL answers to your most important burning questions?
Well, today you get this chance&#8230;
But it&#8217;s even going to be easier for you, because I am going to do it for [...]]]></description>
			<content:encoded><![CDATA[<p>Have you ever wished you could personally ask your questions from one of the Internet marketing and list building superstars (aka gurus) to <em><strong>finally</strong></em> get the REAL answers to your most important burning questions?</p>
<p>Well, today you get this chance&#8230;</p>
<p>But it&#8217;s even going to be easier for you, because <strong><em>I </em>am going to do it for you</strong>. <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>You see, as a part of the monthly interviews in <em><a href="http://www.ListProfitClub.com"><strong>List Profit Club</strong></a></em>, I decided to go one step further and interview the expert that <u><strong>YOU</strong></u> like to hear from.</p>
<p>Yes, you just tell me who you wish to hear in the interview next month, and I will choose the person with the most number of votes and interview him for you.</p>
<p>I have already surveyed most of the List Profit Club insider members and here are some of the top candidates so far:</p>
<ul>
<li>Mark Joyner</li>
<li>Tellman Knudson</li>
<li>Willie Crawford</li>
<li>&#8230;</li>
</ul>
<p>But I didn&#8217;t want to proceed until I hear <em><strong>your vote</strong></em> too. <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>So it&#8217;s now <strong><em>your turn</em></strong> to cast your vote here. Simply <strong>take 30 seconds and </strong><a href="http://www.ladanlashkari.com/interview-for-you/94/#comments"><strong>leave your comment here</strong></a> mentioning your favorite list building/email marketing expert to see interviewed.</p>
<p>Don&#8217;t worry if he is an Internet marketing superstar or guru who seems almost impossible to reach. I will do my best and use my connection with the inner circle friends to interview him for you. <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Also you can <strong><a href="http://www.ListProfitClub.com" target="_blank">sign up to the free notification list</a></strong> to <strong>be one of the first to find out when your requested interview becomes available.</strong></p>
<p>So I&#8217;m looking forward to hearing <em><strong>your chosen expert </strong></em>in the comments section below&#8230;</p>
<p>To your success,</p>
<p>Ladan</p>
]]></content:encoded>
			<wfw:commentRss>http://www.LadanLashkari.com/interview-for-you/94/feed/</wfw:commentRss>
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		<title>List Profit Club Comes Back&#8230; Stronger and More Powerful!</title>
		<link>http://www.LadanLashkari.com/list-profit-club-launch/81/</link>
		<comments>http://www.LadanLashkari.com/list-profit-club-launch/81/#comments</comments>
		<pubDate>Wed, 25 Jul 2007 04:46:05 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/list-profit-club-launch/81/</guid>
		<description><![CDATA[Do you know what is the #1 asset in your online business?
It&#8217;s NOT your products.
It&#8217;s NOT your websites.
It&#8217;s NOT your traffic.
It&#8217;s your LIST.
Not building an opt-in list or having a small, untargeted list means your business can never reach a big, highly profitable level.
But building a large, laser targeted and highly responsive list will help [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Do you know what is the #1 asset in your online business?</strong></p>
<p>It&#8217;s NOT your products.</p>
<p>It&#8217;s NOT your websites.</p>
<p>It&#8217;s NOT your traffic.</p>
<p><strong>It&#8217;s your LIST.</strong></p>
<p>Not building an opt-in list or having a small, untargeted list means your business can never reach a big, highly profitable level.</p>
<p>But building a large, laser targeted and highly responsive list will help your business and profits grow with super speed and reach amazing success.</p>
<p>That&#8217;s why when you ask every Internet marketing guru, he will tell you that <strong>your list is the #1 asset in your entire business.</strong></p>
<p>Knowing the importance of building lists and knowing how to make maximum profits from them, and seeing how few people were really using the powerful techniques and secrets of list building, a few months ago I decided to start a new membership site called &#8220;List Profit Club&#8221;.</p>
<p><strong>But it was just the beginning&#8230; </strong></p>
<p><span id="more-81"></span></p>
<p>Soon it got tens of new members - all excited about discovering these insider secrets and strategies.</p>
<p><strong>Now List Profit Club has been relaunched today</strong> - this time stronger and with tons of amazing content (interviews with top list building experts, videos, contests, etc.) and more powerful sections (an elite member-only forum, a member-only social networking site, built-in JV arrangement system, and so on).</p>
<p>There are lots of other gifts and information that you&#8217;re going to receive as a member, but I keep them as a surprise. <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>So if you&#8217;re interested in growing your business profits by building your own large, targeted list quickly, then you can<strong> <a href="http://www.ListProfitClub.com" target="_blank">sign up to List Profit Club now</a></strong> and get access to everything inside!</p>
<p>To your list building success!</p>
<p>Ladan Lashkari</p>
<p><strong>P.S.</strong> Did I mention there&#8217;s a limited time <strong>$1 risk-free 7-day trial </strong>available now? So you can <a href="http://www.ListProfitClub.com" target="_blank">create an account right now</a> and get access to the member&#8217;s area for a buck.</p>
]]></content:encoded>
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		<title>3 Easy Cash Injection Tips for Your Business</title>
		<link>http://www.LadanLashkari.com/quick-cash-tips/74/</link>
		<comments>http://www.LadanLashkari.com/quick-cash-tips/74/#comments</comments>
		<pubDate>Fri, 06 Jul 2007 23:00:40 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<category><![CDATA[Product Creation]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/quick-cash-tips/74/</guid>
		<description><![CDATA[Has it ever happened to you that you are in a &#8220;cash crisis&#8221;?
I mean when you feel the extreme need to make some money quickly - but don&#8217;t know how&#8230;
If so, then you don&#8217;t want to miss the easy and powerful &#8220;cash injection&#8221; tips shared in this post today.
So here are 3 powerful tips for [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Has it ever happened to you that you are in a &#8220;cash crisis&#8221;?</strong></p>
<p>I mean when you feel the extreme need to make some money quickly - but don&#8217;t know how&#8230;</p>
<p>If so, then you don&#8217;t want to miss the easy and powerful &#8220;cash injection&#8221; tips shared in this post today.</p>
<p>So here are 3 powerful tips for you to make some quick that you need money and then get peace of mind and the breathing room to plan for wonderful things ahead in your business&#8230;</p>
<p><strong>Tip #1: Make a Special Offer</strong></p>
<p>Special offers are one of the best and easiest ways to boost your sales, because they give the feeling of &#8220;<strong>urgency</strong>&#8221; to people which is one of the most powerful sales powers.</p>
<p>Your special offer can be as simple as offering a special discount for a limited time or offering an extra helpful bonus for a short time.</p>
<p>The <strong>recommended length of time for your special offer is</strong>&#8230;</p>
<p><span id="more-74"></span></p>
<p><strong>3 days.</strong></p>
<p>Because it&#8217;s not too short that people can&#8217;t act on your offer and it&#8217;s not too long either that makes the power of urgency weak.</p>
<p>I personally use this Special Offer cash injection technique from time to time because it works every time and is also fun. (You may actually remember me sending you one :))</p>
<p><strong>Tip #2: Create a Quick New Product</strong></p>
<p>You can simply create a product out of thin air and start selling it - all in just a few days.</p>
<p>Most people think creating a product (like an ebook) is not easy and takes a lot of time. Nothing can be further from the truth.</p>
<p>Actually I personally create several new products every month, make some quick cash from their launch, and then put their sales system on autopilot so they keep bringing me profits automatically every month.</p>
<p>You can do the same too. You can learn more about <a href="http://www.OneDayeBook.com" target="_blank"><strong>creating your own ebook fast</strong></a> here.</p>
<p><strong>Tip #3: Offer Private Coaching</strong></p>
<p>This is one of the fastest ways you can start making profits.</p>
<p>While the Internet is full of websites, articles, and ebooks about different topics, people still would like to receive personal, one-on-one attention from an expert so he teaches them everything personally.</p>
<p>That&#8217;s why <strong>people are generally willing to pay premium for personal coaching</strong>.</p>
<p>So you can simply let your list know that you are now offering private coaching for a limited time and boom! You will receive a flood of sales at high-ticket price.</p>
<p>It&#8217;s important that your coaching program is really helpful to the members and you really share valuable advice with them. But still you can do it very easily - just by talking with them on the phone and sharing your advice that way.</p>
<p>OK, so you just discovered 3 powerful and easy techniques to get a cash injection to save your business.</p>
<p><strong>But what IF you don&#8217;t have your own list to send the above promotions to?</strong></p>
<p>If so, first of all start building your list from today because it is THE #1 most valuable asset in your business. even more valuable than having money in bank account. Seriously.</p>
<p>OK, so what can you do *now* to start making money fast?</p>
<p>Simply use the above techniques by<strong> leveraging *other* people&#8217;s list</strong>.</p>
<p>There are definitely many other people in your market that have a large list. Simply plan a good offer and approach them to send it to their list and split the profits.</p>
<p>When they see your offer is good and really benefits their subscribers, and also they are going to make some nice profits, many of them will happily accept it.</p>
<p>OK, so there you have it! Hope these tips help you get out of your cash crisis very quickly.</p>
<p>Even if you&#8217;re not in a &#8220;cash crisis&#8221;, these tips will help you make some good profits fast.</p>
<p>So to your success!</p>
<p><strong>P.S.  </strong>Did you know you can <strong>find out more cash injection tips</strong> and secrets in the <a href="http://www.simpleology.com/p/bta/ladan/" target="_blank"><strong>7-Day Business Turnaround program</strong></a>?</p>
]]></content:encoded>
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		<title>4 Powerful List Building Tips from Armand Morin</title>
		<link>http://www.LadanLashkari.com/list-building-tips/57/</link>
		<comments>http://www.LadanLashkari.com/list-building-tips/57/#comments</comments>
		<pubDate>Wed, 30 May 2007 12:40:29 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/list-building-tips/57/</guid>
		<description><![CDATA[How would you like to learn how to get 200% more subscribers from the exact same amount of traffic that you&#8217;re receiving right now?
Well, then you don&#8217;t want to miss the powerful tips that Armand Morin shared with us privately outside the World Internet Summit seminar hall a few days ago.
If you don&#8217;t know Armand [...]]]></description>
			<content:encoded><![CDATA[<p>How would you like to learn how to get 200% more subscribers from the exact same amount of traffic that you&#8217;re receiving right now?</p>
<p>Well, then you don&#8217;t want to miss the powerful tips that Armand Morin shared with us privately outside the World Internet Summit seminar hall a few days ago.</p>
<p>If you don&#8217;t know Armand (where have you been all these years?! ;)), he is one of the best marketing experts who has created many top-selling products.</p>
<p>Anyway, so I decided to share these tips with you to help you get more results from your current traffic. Here you go&#8230;</p>
<p><span id="more-57"></span><br />
<strong><br />
Tip #1: Use Audio/Video on Your Sign Up Page</strong></p>
<p>When you use audio or video your page changes from the usual boring text style to a more interactive and interesting style that grabs people attention and increases your sign up rate.<br />
<strong><br />
Tip #2: Use a Red Box Around Your Sign Up Button</strong></p>
<p>It&#8217;s a smart way to grab attention to the most important part of your sign up form, because after all, your signup button is the door to get them to your list. So since red always attracts attention, it&#8217;s a very effective technique.</p>
<p><strong>Tip #3: Use a Larger Font for Your Signup Button</strong></p>
<p>Again another way to grab more attention and response to your signup form.</p>
<p><strong>Tip #4: No Graphic Buttons</strong></p>
<p>Armand said frankly that  he thinks graphic buttons are &#8220;ridiculious&#8221;. It&#8217;s because people have always been used to normal buttons and these new &#8220;creative&#8221; ones just confuse them.</p>
<p><strong>Tip #5: Learn from How Experts Are Doing It</strong></p>
<p>This one last tip I&#8217;m adding myself because it&#8217;s like the key to learning tens of other powerful tips and tricks for a more effective opt-in strategy&#8230;</p>
<p>Simply see how other successful online marketers are doing it and learn from them!</p>
<p>Yes, there are many skilled Internet marketers out there who have opt-in forms on their websites. They already know what works and what doesn&#8217;t. They know the most powerful tips and are using it right now on their opt-in pages.</p>
<p>So you just need to study them carefully to discover these techniques.</p>
<p>Can you see how powerful it is?</p>
<p>Wish you much success with your list building strategy!</p>
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		<title>3 Tips to Increase Your AdWords Profits</title>
		<link>http://www.LadanLashkari.com/adwords-tips/29/</link>
		<comments>http://www.LadanLashkari.com/adwords-tips/29/#comments</comments>
		<pubDate>Mon, 19 Mar 2007 15:57:19 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<category><![CDATA[Traffic Generation]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/adwords-tips/29/</guid>
		<description><![CDATA[When you learn how to make money with Google AdWords, you&#8217;ll see it is a powerful tool that you can use to get a lot of targeted traffic to your website to sell your own products or affiliate products.
You just need to create an ad campaign in your AdWords account and create your ad. Then [...]]]></description>
			<content:encoded><![CDATA[<p>When you learn how to make money with Google AdWords, you&#8217;ll see it is a powerful tool that you can use to get a lot of targeted traffic to your website to sell your own products or affiliate products.</p>
<p>You just need to create an ad campaign in your AdWords account and create your ad. Then your ad will be shown to hundreds and even thousands of people who have actively searched for a keyword to your website topic.</p>
<p>But since every click you get is costing you money, you want to make sure you are getting the most of your investment.</p>
<p><strong>Here are some tips to make more money from your AdWords campaigns&#8230;</strong></p>
<p><span id="more-29"></span></p>
<p><strong> Tip #1: Get a High CTR (Click-Through Rate)</strong></p>
<p>You can do this by simply writing a powerful ad copy so you will attract more people to your ad and then website.</p>
<p>Then Google will reward you by lowering your cost per click, so not only you are getting more traffic, but also you are paying less for each click too.</p>
<p>So how can you write a killer ad copy?</p>
<p>One of the simplest and smartest ways is to take a look at what ad wordings other top advertisers are using and learn from them.</p>
<p>After all, if they can afford to stay on the top and still make a profit, then their ad must be effective.</p>
<p><strong> Tip #2: Capture Your Visitors&#8217; Email Addresses</strong></p>
<p>So when you attract a lot of traffic to your site with your effective ad, now what?</p>
<p>The next step is to convert them into paying customers and make a sale. That&#8217;s what your website is going to do.</p>
<p>If you want to sell your own product, you will need to have a high converting sales letter. But even so, still many of your visitors won&#8217;t buy on their first exposure to your product.</p>
<p>So you want to use a technique to <strong>make them come back to your website again and again until they buy your product</strong>. Here&#8217;s a powerful technique&#8230;</p>
<p><strong>Capturing your prospects&#8217; names and email addresses.</strong></p>
<p>Yes, this will help you get in touch with them later and promote your product to them.</p>
<p>This brings us to the third tip&#8230;</p>
<p><strong>Tip #3: Have an Effective Follow Up Strategy </strong></p>
<p>So after you succeed to capture your AdWords visitors&#8217; email addresses, it&#8217;s time to get in touch with them to give them more exposure to your product.</p>
<p>The key is having a powerful follow up strategy that will take them by the hand and lead them step by step toward making them excited about your product so they will happily order your product.</p>
<p>Creating such a powerful follow up strategy is a science. When you master this science, you will be able to make a LOT of money from your Google AdWords campaigns.</p>
<p>Because most people know they should have a high CTR.</p>
<p>Also many people know it&#8217;s important to capture visitors&#8217; email addresses&#8230;</p>
<p>But what your competition is NOT aware of, is the power of having a killer email follow up strategy.</p>
<p>THAT is what will <strong>give you an unfair advantage over your competition</strong>&#8230; which is exactly what you want.</p>
<p>Here&#8217;s a resource where you can learn powerful techniques to <a href="http://www.ListProfitClub.com"><strong>use the power of list building</strong></a> <strong>and follow up to double your AdWords profits</strong>.</p>
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		<title>A Simple Way to Grow Your List by 100%</title>
		<link>http://www.LadanLashkari.com/grow-your-list/24/</link>
		<comments>http://www.LadanLashkari.com/grow-your-list/24/#comments</comments>
		<pubDate>Mon, 12 Mar 2007 08:42:19 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/grow-your-list/24/</guid>
		<description><![CDATA[If you&#8217;ve been in the Internet marketing world for a while, you know how important building an opt-in list is. So you have started building your own list.
So how would you like to learn a very powerful technique to double your subscribers and grow your list by 100% in a short period of time?
(Don&#8217;t surprised [...]]]></description>
			<content:encoded><![CDATA[<p>If you&#8217;ve been in the Internet marketing world for a while, you know how important building an opt-in list is. So you have started building your own list.</p>
<p>So how would you like to learn a very powerful technique to <strong>double your subscribers and grow your list by 100% in a short period of time</strong>?</p>
<p>(Don&#8217;t surprised if you could get this result in just a week)</p>
<p>The great thing about this technique is that it&#8217;s very easy to do and will cost you absolutely nothing. Yes, it&#8217;s totally free.</p>
<p>But I&#8217;m always surprised to here how few people are using it for their lists - even I&#8217;ve seen dozens of Internet marketing &#8220;gurus&#8221; doing the exact opposite which means they are actually &#8220;shrinking&#8221; their own list.</p>
<p><strong>So are you curious enough to find out what this technique is?</strong> <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>OK, here you go&#8230;</p>
<p><span id="more-24"></span><strong> Increase your list responsiveness by 100%</strong> (and I&#8217;m also going to show exactly you.)</p>
<p>Yes, when you do the math, you&#8217;ll see if you double your list&#8217;s responsiveness, it&#8217;s exactly like getting double the number of subscribers you have now.</p>
<p>After all, isn&#8217;t more smart and cost-effective to make the most out of the assets you already have, rather than starting from scratch?</p>
<p>This is exactly like the other post I wrote a few days ago about <a href="http://www.ladanlashkari.com/double-profit-tip/20/">getting more traffic vs. increasing your conversion rate</a>.</p>
<p>Having a list of 100 subscribers with a 25% response rate will bring you the exact same profit as having 50 subscribers with a 50% response rate.</p>
<p>OK, aside from math, making your subscribers more responsive is where the profit is - NOT running up and down every day trying hard to get more subscribers.</p>
<p>So what is the best way to make your list responsive?</p>
<p>I&#8217;m going to reveal an easy, yet powerful technique to boost your list responsiveness shortly on this blog. So stay tuned! <img src='http://www.LadanLashkari.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>This is a new technique that I discovered last month after doing a special mailing to my list on my birthday.</p>
<p>You don&#8217;t want to miss it.</p>
<p>Until next post,</p>
<p>Ladan Lashkari</p>
<p>P.S. You might want to <strong>join the blog notification list </strong>in the top right hand part of this page to get notified about future posts on this blog.</p>
<p>So you&#8217;ll make sure you will<strong> be one of the first people to find out about new effective techniques for your business</strong>.</p>
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		<title>The Importance of Building Your Email List</title>
		<link>http://www.LadanLashkari.com/list-building/11/</link>
		<comments>http://www.LadanLashkari.com/list-building/11/#comments</comments>
		<pubDate>Tue, 30 Jan 2007 05:13:27 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/list-building/11/</guid>
		<description><![CDATA[Building an email list should be considered THE most important part of your marketing strategy. In most cases, capturing visitors email addresses is THE most important goal – even more important than making the sale.
Quite surprising, isn&#8217;t it? Here&#8217;s why it is so important…
You see, statistics show that the average potential customer needs to get [...]]]></description>
			<content:encoded><![CDATA[<p>Building an email list should be considered THE most important part of your marketing strategy. In most cases, capturing visitors email addresses is THE most important goal – even more important than making the sale.</p>
<p>Quite surprising, isn&#8217;t it? Here&#8217;s why it is so important…</p>
<p>You see, statistics show that the average potential customer needs to get exposure to a product 7 times before deciding to buy that product.</p>
<p><strong>Seven times.</strong></p>
<p>But when your potential customers come to your website and you only get ONE chance to sell to them, and if they are not convinced this one time, you will lose them forever.</p>
<p>So how are you going to give them 7 exposures when most of your website visitors will come to your site only once?</p>
<p>That&#8217;s when building your email list and publishing newsletter comes as the best solution. Here&#8217;s how&#8230;</p>
<p><span id="more-11"></span></p>
<p>One of the best ways to build a list and establish a strong relationship with your subscribers, is to publish your own newsletter. Your newsletter will <strong>give you the opportunity to get in touch with your subscribers in an on-going basis</strong>, so you can build a good relationship with them.</p>
<p>Also since you publish helpful articles in your newsletter, your subscribers will see you are a REAL expert and so you will gain their trust. After that, they will buy many of your products and also the affiliate products that you recommend.</p>
<p>When you want to start your newsletter, you should create a professional layout for it because your newsletter layout can make or break your reputation and professional image.</p>
<p>You might like to check out these helpful <strong><a target="_blank" href="http://www.freenewsletterideas.com/newsletter-layouts.htm"><strong>newsletter layout tips</strong></a></strong> to see how you can create a great-looking layout for your newsletter.</p>
<p>Anyway, so because of the need to give an average of 7 exposures to your products to your prospects, it&#8217;s completely essential that you put a lot of focus on getting the most number of your visitors to subscribe to your list.</p>
<p>So let&#8217;s look at it this way:</p>
<p>If you don&#8217;t capture your visitors&#8217; names and email addresses on your website, you will lose them FOREVER.</p>
<p>That&#8217;s why there&#8217;s a famous sentence in the Internet marketing world that all the experts always say:</p>
<p><strong>&#8220;The money is in the LIST.&#8221;</strong></p>
<p>If you are already building your list by putting a signup form on your website to capture your visitor&#8217;s email addresses is very good and shows that you are aware that building a list is important.</p>
<p>But knowing that building your list, building relationship and trust with your subscribers, and monetizing your list effectively are the most important part of your business, that will make a big difference on the overall way you focus your time and energy.</p>
<p>[tag] email marketing, list building[/tag]</p>
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		<title>Text or HTML Format for Your Newsletter?</title>
		<link>http://www.LadanLashkari.com/text-html/9/</link>
		<comments>http://www.LadanLashkari.com/text-html/9/#comments</comments>
		<pubDate>Fri, 19 Jan 2007 11:51:55 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/text-html/9/</guid>
		<description><![CDATA[Recently, I&#8217;ve been receiving quite a lot of emails from some of my subscribers for the Newsletter Marketing Tips newsletter, about which format is the best to send your newsletter in: HTML or plain text.
You see they both seem to be popular these days. We have famous businesses and experts use text and some other [...]]]></description>
			<content:encoded><![CDATA[<p>Recently, I&#8217;ve been receiving quite a lot of emails from some of my subscribers for the Newsletter Marketing Tips newsletter, about which format is the best to send your newsletter in: HTML or plain text.</p>
<p>You see they both seem to be popular these days. We have famous businesses and experts use text and some other good names use HTML.</p>
<p>So which one is the best for <strong>your </strong>newsletter?</p>
<p>Since it seems many people have this question on their mind, I decided to share a quick answer here&#8230;</p>
<p><span id="more-9"></span></p>
<p>It really depends on the topic of your newsletter and also your target audience.</p>
<p>Generally, most people prefer plain text emails because of the security risks that HTML emails may have. Also for people on the slower Internet connections it will take longer for the pictures to load in your HTML design.</p>
<p>Also as a newsletter publisher, it&#8217;s also easier for you to create and send a text newsletter rather than HTML.</p>
<p>Actually a friend of mine ran a survey from his large list and over 73% of them said they preferred text emails from HTML.</p>
<p>So this all says that it&#8217;s wiser to stick to the old friend: text email.</p>
<p>However, if your newsletter topic is about graphic and high-tech related topic - like web design, Photoshop, food and diet, etc. - then HTML would be a better format.</p>
<p>By the way, here&#8217;s a helpful guide about the <strong>top 3 most popular <a target="_blank" href="http://www.freenewsletterideas.com/newsletter-formats.htm">newsletter formats</a></strong>, and how to find out which one is the best for your newsletter.</p>
<p>So <strong>see who your target market is and what they&#8217;d like to get&#8230;</strong></p>
<p><strong>And then give it to them!</strong></p>
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		<title>3 Powerful Customer Follow Up Strategies</title>
		<link>http://www.LadanLashkari.com/customer-followup/6/</link>
		<comments>http://www.LadanLashkari.com/customer-followup/6/#comments</comments>
		<pubDate>Mon, 15 Jan 2007 10:23:23 +0000</pubDate>
		<dc:creator>Ladan Lashkari</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.LadanLashkari.com/customer-followup/6/</guid>
		<description><![CDATA[Here&#8217;s a fact: The difference between highly successful businesses on the Internet is in the important factor of customer follow up.
Because it&#8217;s been proven that it&#8217;s many times easier to sell to your existing customers again and again, instead of going out there and finding new prospects and trying to convince them to buy from [...]]]></description>
			<content:encoded><![CDATA[<p>Here&#8217;s a fact: The difference between highly successful businesses on the Internet is in the important factor of <strong>customer follow up</strong>.</p>
<p>Because it&#8217;s been proven that it&#8217;s many times easier to sell to your existing customers again and again, instead of going out there and finding new prospects and trying to convince them to buy from you for the first time.</p>
<p>So let me ask you a question: After you have spent a lot of money and energy to finally gain a prospect&#8217;s trust and get them to order your product, what do YOU do?</p>
<p>Do you forget about them and go for getting new prospects and continue trying hard to sell to them?</p>
<p>If you do this, let me be frank with you: You are losing over 80% of your profits.</p>
<p>So here are 3 powerful techniques to help you avoid losing so much potential profits by easily following up with your past customers&#8230;</p>
<p><span id="more-6"></span></p>
<p><strong>Technique #1: Automated Follow Up Emails</strong></p>
<p>This is the best and fastest way to follow up with your customers, build a strong relationship with them, and sell more and more of your products to them automatically.</p>
<p>You can simply use a powerful autoresponder solution and put all your followup email messages on autopilot, so that the software keeps sending them your messages week after week, month after month, completely automatically and without you lifting a finger.</p>
<p>Sending email is free and fast. That&#8217;s why email marketing is one of the hottest Internet marketing strategies these days that all successful Internet businesses use.</p>
<p><strong>Technique #2: Customer Follow Up with A Newsletter</strong></p>
<p>A newsletter is one of the best ways to keep in touch with your customers and create an on-going relationship with them.</p>
<p>Your newsletter will be a more effective follow up strategy than just keep sending your customers promotional, sales letter like emails, because you first pre-sell to them by giving them helpful information.</p>
<p>Then after you have gained their trust and respect, you will let them know about your products and it&#8217;s obvious that they will listen with a much more open-to-buy mindset.</p>
<p>Also creating your own newsletter is very easy. You just need to create a template for your newsletter or use ready-made <a target="_blank" href="http://www.freenewsletterideas.com/free-newsletter-templates.htm"><strong>free newsletter templates</strong></a> easily.</p>
<p><strong>Technique #3: Snail Mail Customer Follow Up</strong></p>
<p>Even though there&#8217;s email and it&#8217;s much faster, easier, and cheaper to send your messages to your customers via email, snail mail is still an effective medium.</p>
<p>And these days with the huge amount of spam that people receive, the odds that your email gets neglected is much higher than your snail mail letter. Also sending your customers a professional letter will make you stand above the crowd between your other competitions.</p>
<p><strong>Final Thoughts</strong></p>
<p><font class="art_title">Today you learned 3 powerful customer follow up strategies that will easily help you at least triple your profits.</font></p>
<p><font class="art_title">Also it will make you look unique and stand above the crowd because your competition don&#8217;t know how to use a powerful<br />
follow-up strategy.</font></p>
<p><font class="art_title">So your customer will see you are the most professional business owner out there.</font></p>
<p><font class="art_title">Yes, your customers are waiting. They are waiting to hear from YOU.</font></p>
<p><font class="art_title">They like and trust you, so they are quietly asking you to tell them about your other great products, so they can buy more from you.</font></p>
<p><font class="art_title">They are literally asking you let them know a way to give you more money.</font></p>
<p><font class="art_title">The question is&#8230;</font></p>
<p><font class="art_title">Aren&#8217;t you going to answer?</font></p>
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